![](/logo.png)Clean Links # Google Link Cleaner Google Search wraps outbound clicks in `google.com/url?q=` and appends `gclid`, `srsltid`, `ved`, and `usg` to the URL. Ad clicks carry `gclid` for Google Ads conversion tracking. Merchant Center auto-tagging started pasting `srsltid` onto organic product results in 2024, then spilled into the rest of Search. Clean the Google link before you paste. Paste Clean Link Settings [4.9ยท148 ratings on the App Store](/reviews) Before and After Tracked link https://example.com/product?srsltid=AfmBOo\_Example&gclid=Example&utm\_source=google Clean link https://example.com/product Removed - srsltidGoogle Merchant Center auto-tagging ID. - gclidGoogle Ads click ID for conversion tracking. - utm\_sourceMarketing campaign source label. ## Why Google Tracks Links Google routes outbound clicks through its own redirect and tags each hop with IDs that tie the result back to the query, session, and surface โ€” Search, Shopping, Ads, Gmail, or Discover. \`gclid\` proves an ad click converted. \`srsltid\` does the same job for organic product listings. The IDs stay attached long after you leave Google. ## Install Clean Links on Any Device Pin the web cleaner as a progressive web app on Chrome, Edge, and Android, or install the iPhone, iPad, and Mac app for on-device cleaning, Share Sheet actions, Safari extension, QR scanning, and Shortcuts. Install web app[![Download on the App Store](/app-store/download-badge/en/download.svg)![Download on the App Store](/app-store/download-badge/en/download-dark.svg)](/download)Install as a web app instead Add Clean Links to your Home Screen 1. Tap the Share button in Safari, then choose Add to Home Screen. 2. Tap Add. Clean Links launches like a native app from your Home Screen. Open your browser menu and choose Install Clean Links or Add to Home Screen. ## Why You Should Clean Google Links - Unwrap `google.com/url?q=` so the real URL is visible before you open it - Remove `gclid`, `gclsrc`, `dclid`, and `srsltid` click identifiers - Strip `ved`, `usg`, `sa`, `ei`, and `sxsrf` session tokens - Drop `utm_source=google`, `utm_medium=cpc`, and other UTMs from paid clicks ## Examples of Google Trackers and Redirects Clean Links Removes `google.com/url?q=...` - Search result redirect wrapper`gclid`, `gclsrc` - Google Ads click identifier used for conversion tracking`srsltid` - Merchant Center organic-result auto-tag that now appears across Search`dclid` - Display and DoubleClick click identifier`ved`, `usg`, `sa`, `ei`, `sxsrf` - internal Search session tokens`utm_source=google`, `utm_medium`, `utm_campaign` - campaign tags ## Why not just delete \`gclid\` manually? Google stacks several IDs on the same URL and adds new ones like \`srsltid\` without notice. Manual trimming misses the new parameter and can delete \`q=\`, the one part of a \`google.com/url\` link that actually carries the destination. Clean Links reads \`q=\`, follows the redirect, and cleans the final URL safely. ## FAQ: Google Link Cleaner - Does cleaning change where the link goes? No. Clean Links reads the destination from \`q=\` or follows the redirect, removes the Google tokens, and shows the real URL. - What is \`gclid\`? Google Click Identifier โ€” a per-click ID Google Ads adds to outbound URLs so advertisers can credit conversions back to the ad. It is not needed to open the page. - What is \`srsltid\` and why is it on organic links now? Search Result Source Listing ID โ€” added by Google Merchant Center's auto-tagging so merchants can attribute organic product clicks. Google started appending it to regular Search results in 2024. Cleaning it still opens the same page. - Are \`ved\` and \`usg\` safe to remove? Yes. \`ved\` and \`usg\` are Google's internal Search session tokens. They do not affect which page loads. Google itself strips them when canonicalizing URLs for sharing. - Will cleaning break Google Ads conversion tracking on sites I run? Cleaning a link you share does not affect ads on your own site. Conversion tracking relies on \`gclid\` arriving at the site owner's landing page. If you clean your own promo link before sharing, you lose attribution for that share. - Does Clean Links send data to servers? The Apple app cleans Google links on-device. The web cleaner currently sends the link to the Clean Links API because the full rule engine is too large to ship to every browser right now. We do not log, store, or tie those requests to an account, and shortlinks are still resolved in an isolated, cookie-free context with a randomized user agent. - How does the web cleaner differ from the iPhone, iPad, and Mac app? The cleaning rules are the same, but the Apple app has more system hooks: Share Sheet cleaning, Safari extension support, QR scanning, Shortcuts, Siri, and Mac clipboard tools. The web cleaner focuses on paste-and-clean in your browser today, and a browser-native WASM version is in progress. Need to clean a link from any other site? [Try the free link cleaner](https://cleanlinks.app/en/link-cleaner) ## Clean a Link Right Here Paste any link to strip trackers and unwrap short links. Works in any browser with no account; recent-link history stays in this browser. [Clean a Link](#link-cleaner-tool)Install web app ## Get Clean Links for iPhone, iPad, and Mac Clean links from the Share Sheet on iPhone and iPad, plus the Mac app. No account or link history; redirect checks run from your device when network access is enabled. [![Download on the App Store](/app-store/download-badge/en/download.svg)![Download on the App Store](/app-store/download-badge/en/download-dark.svg)](/download)Install web app Why we built Clean Links ## Someone Close to Us Got Scammed by a QR Code. We Did Something About It. Someone close to us scanned a QR code on a parking meter, typed in their card details, and lost the money before they realized anything was off. A sticker had covered the real code, and the link behind it went somewhere else. We're two engineers in the EU who've spent years building privacy-first apps, and that was the push. We wanted a fast way to see where a link or QR code really goes before you tap it, and to strip the trackers off the ones we share. Clean Links now covers both cases: the Apple apps scan and clean on your device, and the web cleaner lets you check a link in the browser without an account. It's free, and we'd rather earn a spot on your home screen than sell you out. ### More from Numen Two more apps from the same team. Two more apps from the same team. Both run on your device. [![Slop or Not](/app-icons/slop-or-not.png) #### Slop or Not Check AI-generated text and images in your browser. Free online checker, no account. Native iPhone and Mac apps too. Check AI-generated text and images on iPhone and Mac. On-device, no account. ](https://slopornot.ai/en)[![Private LLM](/app-icons/private-llm.png) #### Private LLM Run uncensored, open-source AI chat models on iPhone, iPad, and Mac. Chats stay on your device. Your AI, your rules. ](https://privatellm.app/en) Join our Discord to see what we're building next. [Discord](/discord)